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Marketing Automation Specialist

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Marketing Automation Specialist

Contract type: Permanent
Location: Sydney
Industry: Marketing & Communications
Reference: KBSMA

Job description

Our client a leading Australian Retailer is looking for a Marketing Automation specialist who will work with business stakeholders to identify and define marketing automation solutions enhancing email, push and SMS campaigns.
    
Key Responsibilities:
  • Consulting on solutions to enable capability/connections between Oracle Marketing Platforms (Responsys and Infinity) and data repositories
  • Enable new features within Oracle Marketing Platforms for broader team use.
  • Provide guidance and best practice on how to use Responsys systems and other future Oracle Marketing Platforms
  • Problem solving and debugging issues experienced across communications powered by Oracle Marketing Platform
  • Work within team norms, standards and procedures to provide consistency across the business
  • Establish credible relationships with business stakeholders and third-party vendors.
  • Mentor marketing and campaign automation specialists in their squad
Key Skills you'll have:
  • 4 years experience using a Marketing Platform (Adobe Target, Salesforce, Braze, Oracle Responsys, etc)
  • Experience and understanding of B2C marketing communications development and marketing practises
  • An understanding of the Adobe Analytics platform
  • Email, Push and SMS integration knowledge
  • Highly Desirable - Hands on experience with Oracle Responsys and/or Oracle Infinity
  • Useful - Understanding of web and app development and environments to assist with integrations Mindset
  • Can develop e2e automation solutions that integrate with Email, Push and SMS
  • A programming language (C, C++, etc)
  • SQL & relational databases 
  • Basic understanding of HTML/CSS publishing practises 
  • Excellent written and verbal communication skills
  • Strong commercial acumen and awareness
 
This position is open to fully remote within Australia applicants.

If you would like to hear more about this role or see a full JD please reach out kim@thedrivegroup.com.au
  
If you have any questions about this role or others we have available you can email our team directly via javascript@thedrivegroup.com.au

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