Job description
Our client is looking for a Paid Media Manager, who will develop, execute and manage high-performing paid media campaigns primarily across Google Ads & Microsoft Ads platforms.
Supported by the Head of Marketing, you will play a crucial role in developing the paid media strategy and driving lead generation.
Supported by the Head of Marketing, you will play a crucial role in developing the paid media strategy and driving lead generation.
Responsibilities:
Key Skills:- Build and manage campaigns from start to finish
- Manage performance campaigns across multiple verticals.
- Optimize accounts to achieve client KPIs & business objectives
- Prepare weekly/monthly performance and insight reports, including communicating key insights & recommendations to clients
- Maintain a data-driven approach through continual experimentation and optimization to achieve business goals
- Constantly improve knowledge & abilities by keeping up with the latest SEM and paid media trends
- At least 4 + years of experience in SEM
- Proven track record of developing, implementing and optimizing cost-effective & high-performing paid search and other paid media strategies across but not limited to Google Ads, Facebook & Instagram Ads,Google Analytics, Bing Ads
- Good analytical skills and a metrics measurement background
- Deep understanding of bidding, targeting, creative, audience and platform optimization capabilities
- Highly tuned attention to detail
- Strong understanding in paid performance campaigns, and experience managing budgets over $1mil per annum.
- Strong communication skills & comfortable dealing with people of all levels
- Able to demonstrate self-sufficiency, self-motivation and proactiveness
If you'd like to hear more about this opportunity and see a JD, please reach out to Kim@thedrivegroup.com.au
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